
Can PR Turn Into Links in iGaming?
Whether you’re an affiliate, operator, or B2B supplier in iGaming, you know how important it is to be visible on Google, both in paid and organic search.
Ole Petter · 9 min read →
The #1 website about iGaming SEO you didn’t know you needed
Author
Founder & editor, iGamingSEO.com

Norway · Remote / Global
Ole Petter is a Norway-based SEO with 15+ years of building, ranking and selling websites — from cheap-holiday affiliate sites and domain flipping to loan comparison, agency work and, for the last five years, iGaming.
He most recently helped build iGamingToday.com before selling his stake, and today runs Growth AS, a mix of consulting, investments and hands-on experiments.
He writes every article on iGamingSEO.com: independent reporting, real tests and the parts of the roadmap most people leave out.
Byline

Whether you’re an affiliate, operator, or B2B supplier in iGaming, you know how important it is to be visible on Google, both in paid and organic search.
Ole Petter · 9 min read →

You don’t need to work in SEO to use Ahrefs in iGaming.
Ole Petter · 7 min read →

AI content versus human-written content has become one of the biggest debates in SEO.
Ole Petter · 5 min read →

A few years ago, most link building was still fairly manual. You found websites, contacted them, negotiated a deal and hopefully ended up with a link.
Ole Petter · 6 min read →