Case studies
Google is testing this site for “igaming seo”. Here is the Search Console data
Milan Novaković
3 min read
iGaming SEO that's tested, not guessed
Latest intelligence
November 12, 2026
Lead analysis
Directory
The iGaming SEO business directory
A focused directory of consultants, agencies and link marketplaces working specifically with iGaming SEO.
Browse the directory →Market pulse
Affiliate stocks since the last Google update
Follow six listed affiliate groups and see how each share has moved since the latest Google ranking update.
Better Collective
Nasdaq Stockholm
BETCO
Grandstand
Nasdaq (US)
GRSD
Gentoo Media
Nasdaq Stockholm
G2M
Catena Media
Nasdaq Stockholm
CTM
Raketech Group
Nasdaq First North
RAKE
Acroud
Nasdaq First North
ACROUD
Open the full market board
The latest
Reporting & analysis
Google updates
November 11, 2026
Google starts rolling out the November 2026 core update
Milan Novaković / 2 min read
Black-hat SEO
October 30, 2026
Parasite SEO in iGaming: what the reported Clickout Media penalties show
Milan Novaković / 6 min read
Affiliate business
October 21, 2026
Catena Media blames AI search for a 29% revenue drop
4 min
Google updates
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Google spam update completes rollout, but search volatility remains high
5 min
Google updates
September 25, 2026
Google rolls out its fourth spam update of 2026
3 min
Case studies
September 24, 2026
The rise of the iGaming “newspaper”: how one affiliate cracked Sweden in 12 months
10 min
SEO guides
September 23, 2026
contentEffort isn’t about time. It’s about what you left behind
8 min
Google updates
September 22, 2026
Is a big Google update coming?
7 min
Link building
September 18, 2026
Can PR turn into links in iGaming?
9 min
SEO guides
September 9, 2026
Stop using Ahrefs to make iGaming business decisions
7 min
Link building
September 8, 2026
Why iGaming SEOs are going back to manual link outreach
6 min
